5 Most Searched Product from Malaysia for Retail Business

The e-commerce market in Southeast Asia is on a consistent growth trajectory and is forecasted to hit US$ 67,640 million in 2021. This data highlights the vast opportunities awaiting e-commerce businesses. However, the increasing presence of eCommerce also brings about heightened competition. With many players adopting similar strategies, establishing a competitive edge becomes challenging.

If you are interested in understanding the e-commerce most searched product from Malaysia, this guide will provide you with valuable insights into the most searched products. Malaysia’s digital economy has witnessed significant growth, with a gross merchandise value of USD 21 million in 2022. Furthermore, it is projected to reach USD 34 billion by 2025, indicating a highly fragmented digital market in the country. Additionally, Malaysia ranks as the 24th largest e-commerce market globally and continues to experience continuous growth.

Malaysia E-commerce Market Growth

Let’s delve into the e-commerce market growth in Malaysia for 2024 before we discuss the most searched product. Malaysia has experienced significant growth in e-commerce due to its high mobile phone usage and a large internet user base. In 2022, 83% of Malaysians engaged in online shopping, with 68.4% using mobile devices.

The Malaysia Digital Economy Corporation (MDEC) has played a crucial role in digitalizing businesses in the country, further supporting the adoption of e-commerce. As a result, many consumers have shifted to online shopping, and the pandemic brought in 36% of new consumers to the digital market in 2022.

The digital economy in Malaysia has been steadily growing, thanks to factors such as the tech-savvy younger generation, a wide range of online payment methods, and the Malaysian Government’s facilitation of small businesses through the Digital Free Trade Zone (DFTZ).

Additionally, the growth of e-commerce in Malaysia is boosted by local sales events that offer significant discounts during religious and public holidays. These events contribute to the seasonal retail performance, creating shorter but more frequent sale periods.

These developments will continue to shape the e-commerce market trends in Malaysia and influence the overall shopping environment.

Top 5 Most Searched Products from Malaysia

After reading the rapid growth of e-commerce trends in Malaysia, it is now evident how crucial it is to be aware of the market trends in Malaysia for your online business.

Among the various trends that should be given due consideration, one of them pertains to the popular products being sold on Malaysian e-commerce platforms.

Being aware of the products that are in high demand will enable you to equip yourself with innovative ideas that align with these prevailing trends. Presented below are the comprehensive lists of the most searched products from Malaysia that you should familiarize yourself with.

1. Electronics

Gadgets and accessories isolated on white background

The Malaysian market is witnessing a surge in demand for advanced gadgets as technology continues to evolve. These tech-enabled devices not only simplify tasks for users but also offer convenience. However, it’s worth noting that stylish products that provide entertainment are also highly sought after by customers.

It is noteworthy that the electronic market in Malaysia is thriving, with an estimated revenue of USD 2.7 billion projected for 2024. Moreover, by 2028, the number of electronic users in Malaysia is expected to reach a staggering 14.4 million. These statistics clearly indicate the immense profit potential in selling electronic goods.

Bluetooth speakers, power banks, wireless charging products, gaming tools, and various other electronics are particularly favored by Malaysian consumers. By tapping into this lucrative market, you can capitalize on the growing demand and reap substantial rewards.

2. Body and Skin Care

Body and skincare items are currently the most searched products in the Malaysian market due to the rising demand post-pandemic. Nevertheless, consumers in Malaysia are now leaning towards health-oriented products over those that are simply aesthetically pleasing. If you are looking to retail body care products, consider offering sheet masks, hair oils, natural personal care items, and more.

3. Fashion

Malaysians are not only interested in personal care products, but they also have a keen investment in fashion trends. It is projected that by 2024, the fashion market in Malaysia will reach a staggering USD 2 billion.

Given the ever-evolving nature of the apparel and fashion industries, customers are constantly seeking the latest trends and designs. As a seller of fashion goods, it is crucial to stay abreast of the fashion trends in Malaysia in order to offer customers up-to-date styles.

Furthermore, attracting customers can be achieved by offering promotions during shopping events such as 12.12 or holidays. This strategy can effectively entice customers and enhance their shopping experience.

4. Remote Work Equipment

product from malaysia

Based on the current market trends in Malaysia, it is advisable to prioritize investing in remote work equipment. The shift towards remote work has become more prevalent due to the pandemic, leading to a continuous demand for essential products like ergonomic chairs, stationery, adjustable laptop stands, versatile tables, and various other necessities.

5. Travel Products

The love for traveling among Malaysians has grown significantly. With Malaysia now allowing domestic and international travel after the border closures during the pandemic, there is a surge in demand for camping gear and backyard activities as people seek more outdoor adventures.

The trend of traveling has gained popularity among Malaysians. Following the reopening of Malaysia’s borders for domestic and international travel post-pandemic, there is a noticeable increase in the interest for camping gear and backyard activities as individuals embrace more outdoor experiences. 

Malaysians are increasingly engaging in traveling as a favored activity. With Malaysia lifting its border restrictions after the pandemic, there is a rise in demand for camping gear and backyard activities as people seek more outdoor adventures during their travels. Notably, 97.4% of all tourism expenditure in 2021 by Malaysians was on domestic tourism. Out of this 53.16% of all expenditure was on shopping, while 15.9% was on food and beverages.

Tips for Searching Products from Malaysia

Searching for products from Malaysia can be a rewarding experience, given the country’s rich cultural heritage and diverse manufacturing sectors. Whether you’re looking for unique handicrafts, electronics, textiles, or food products, here are some tips to help you navigate the process effectively.

1. Identify Reliable E-commerce Platforms

Start your search on reputable e-commerce platforms that have a strong presence in Malaysia. Some popular options include:

  • Lazada: One of the largest online marketplaces in Southeast Asia.
  • Shopee: Another major player offering a wide range of products.
  • 11Street: Known for its competitive pricing and extensive product categories.
  • Carousell: A consumer-to-consumer marketplace that can offer unique finds.

2. Use Local Search Engines and Marketplaces

For a more localized search, use Malaysian search engines or marketplace websites. Local platforms might feature smaller, niche vendors who don’t sell on international sites. Examples include:

  • Lelong.my: A local auction and shopping website.
  • Mudah.my: Malaysia’s largest marketplace for classified ads.

3. Explore Government and Trade Websites

Check government and trade organization websites for directories of Malaysian exporters and manufacturers. These sites often provide lists of verified suppliers:

  • Malaysia External Trade Development Corporation (MATRADE): Offers resources and directories of Malaysian exporters.
  • Malaysian Investment Development Authority (MIDA): Provides information on industrial products and manufacturers.

4. Leverage Social Media and Online Communities

Social media platforms and online communities can be valuable resources for finding products and suppliers. Join groups or follow pages dedicated to Malaysian products:

  • Facebook Groups: Search for groups related to Malaysian products or business.
  • Instagram: Use hashtags like #MadeInMalaysia, #MalaysianProducts, or #BuyMalaysia.

5. Attend Virtual Trade Fairs and Expos

Due to the pandemic, many trade fairs and expos have moved online. These events are great for discovering new products and suppliers:

  • MIHAS (Malaysia International Halal Showcase): An annual event showcasing halal products.
  • IGEM (International Greentech & Eco Products Exhibition & Conference Malaysia): Focuses on green and eco-friendly products.

6. Network with Local Chambers of Commerce

Local chambers of commerce can provide insights and contacts within specific industries. They often have directories of member businesses:

  • Malaysian International Chamber of Commerce and Industry (MICCI)
  • National Chamber of Commerce and Industry of Malaysia (NCCIM)

7. Utilize Online Directories and B2B Platforms

Online directories and B2B platforms can help you find and connect with Malaysian suppliers:

  • Alibaba: Features many Malaysian suppliers across various categories.
  • Global Sources: Offers verified suppliers and in-depth sourcing reports.

8. Check Product Reviews and Ratings

When using e-commerce platforms, always check product reviews and seller ratings. This can give you an idea of the product quality and reliability of the seller.

9. Understand Import Regulations and Duties

Before purchasing, familiarize yourself with import regulations and duties for your country. This ensures that you comply with legal requirements and avoid unexpected costs.

10. Contact Suppliers Directly

For bulk purchases or custom orders, consider contacting suppliers directly. This allows you to negotiate terms, request samples, and build a relationship.

AsiaCommerce Ready to Help Finding Products You Need

Having problem when searching top product from Malaysia? AsiaCommerce is ready to help you find the best product for your company. Our experienced team uses a wide range of qualitative and quantitative research methods, including surveys, focus groups, and interviews, to provide our clients with comprehensive insights and recommendations. We have channels to introduce you to our business partner in the manufacturer. We will support your company to initiate and expand to Indonesia market.If you’re interested in sourcing products or finding great manufacturers in Indonesia, visit our service page for more information. Our team will work with you every step of the way, from initial market research to developing a customized market entry strategy, to ensure your success in Indonesia market.

5 Best Selling Product from Philippines in 2024

Online shopping has become deeply rooted in consumer behavior, presenting businesses with numerous chances to digitalize their product listings and enter the flourishing eCommerce sector. Whether it’s bulk B2B goods or daily necessities, the online market provides a wide range of choices for both buyers and sellers. This piece will explore the top 10 best-selling products online in the Philippines, offering valuable insights to help you pinpoint profitable opportunities for your online venture.

For example, consumer electronics such as smartphones and laptops consistently stand out as some of the best-selling products in the Philippines. Given the growing dependence on digital devices for work, communication, and entertainment, the demand for these items remains strong.

Factors Contribute to Popular Products from Philippines

product from philippines

Let’s now analyze the distinguishing factors that set these top-selling products apart from the multitude of retail items available.

Meet a specific business need or challenge

B2B transactions are centered around obtaining necessities to maintain seamless operations. Ranging from fundamental office supplies such as paper to furniture, these items offer customized solutions that are essential for B2B clients. This precise fulfillment of requirements triggers demand and enhances sales.

Provide budget-friendly alternatives for businesses

Affordability plays a crucial role in B2B deals. For instance, when a hotel buys kitchen supplies in bulk at a discounted price, it guarantees that they are receiving the best possible value for their investment.

Deliver high returns on investment for businesses

Wholesale vendors strive for investments that yield significant profits. Products that thrive in the B2B sector not only deliver immediate benefits but also showcase their capacity to generate substantial returns over time.

For example, opting for energy-efficient equipment may involve a higher initial investment, but the long-term savings on energy expenses lead to a considerable return on investment for the organization.

The Best Selling Products from Philippines

Discover the most popular products that have been flying off the shelves in the Philippines. From trendy fashion pieces and cutting-edge electronics to delicious culinary delights and unique handicrafts, the Philippines offers a plethora of top-selling products that cater to various tastes and preferences. Explore the vibrant market of the Philippines and get your hands on the best-selling products that have won the hearts of countless customers.

1. Electronic Devices and Gadgets

product from philippines

The latest gadgets have a strong appeal to many consumers, making it a lucrative business opportunity. With more than 1K sold per month in this category.

Take smartphones, for example, which typically have a lifespan of 2-3 years, and laptops, which can last 3-5 years. With people constantly looking for upgrades and replacements, the demand for gadgets remains consistent, ensuring a steady presence in the online market.

In addition to gadgets, accessories and computer peripherals such as keyboards, monitors, webcams, and computer mice also draw in buyers. Expand your product range with a variety of budget-friendly options and reputable, higher-end brands to cater to a diverse customer base.

2. Apparel and Fashion Accessories

product from philippines

Apparel become top selling product almost every time because it’s a primary needs. For example on Men’s Apparels more than 10K sold in a month is a solid reason.

The rise of e-commerce has led to a growing preference for online shopping when it comes to clothing, footwear, handbags, jewelry, and other fashion accessories. The ease of access, wide range of options, and frequent discounts available online have made it a favored option for a large number of shoppers. Moreover, the influence of social media has also contributed to the increasing popularity of online fashion shopping, with influencers and celebrities showcasing trendy outfits and accessories, attracting followers and driving consumer demand.

3.  Skin Care Items

product from philippines

The online wholesale marketplaces consistently witness high demand for beauty and skincare products, and the digital landscape for skincare has experienced significant growth in recent years. This growth has provided numerous brands and retailers with thriving sales channels.

The success of skincare products in the online sphere can be attributed to several factors. Firstly, skincare has maintained enduring popularity and remains a staple category in consumer preferences, ensuring a consistent demand over time. Secondly, the convenience of online shopping allows customers to effortlessly explore a wide range of products, compare options, read reviews, and make purchases from the comfort of their own homes. Lastly, skincare brands frequently offer online promotions and discounts, which serve as powerful incentives for customers to make purchases through digital platforms.

To illustrate, let’s consider a customer who is searching for a new moisturizer online. They can easily navigate through different brands and product lines, read reviews from other users sharing their experiences, and take advantage of special online promotions such as discounts or free samples with purchase. This seamless shopping experience ultimately leads to customer satisfaction and a successful sale for the skincare brand.

4. Household and Kitchenware

product from philippines

Baking and kitchen utensils have gained immense popularity in recent times. Items such as mixers, rolling pins, and food processors have been in high demand, with more and more individuals venturing into baking and starting their own food businesses. This is a good product when you sourcing product from philippines, over than 5K sold in a month means that a good product for your business.

Even in the present day, kitchen gadgets and home improvement tools continue to be highly sought after online. Numerous online stores specialize in selling a wide range of products for your kitchen and home. Additionally, traditional brick-and-mortar stores have also ventured into the online market, offering their products through virtual platforms.

However, there is no need to fret as you can still establish a competitive edge. By providing affordable alternatives, you can cater to individuals who are mindful of their budget. Moreover, offering a diverse selection of unique and distinctive items that are not easily found in regular stores or shopping malls will attract shoppers in search of something both exclusive and reasonably priced.

5. Baby and Children’s Accessories

Selling baby and kids’ clothing online can be a lucrative business venture. Additionally, including toys and extra accessories can further enhance your profitability. This is especially true during the holiday season, as godparents actively search for gifts for their godchildren. Over than 10K sold per month, this is a good product for your business sourcing.

To maximize your success, it is beneficial to have a specific focus. For instance, you can specialize in selling clothes exclusively for boys or girls. Alternatively, you may opt to offer garments made from organic or eco-friendly materials. Despite having a niche, it is still possible to attract a diverse range of online shoppers.

However, it is crucial to prioritize certain factors. Select materials that are durable, safe, and hypoallergenic. By doing so, you can avoid negative reviews and disgruntled parents who may be dissatisfied if their children dislike the products or experience any adverse reactions.

Challenges When Sourcing Product from Philippines

Sourcing products from the Philippines can offer numerous benefits, including competitive pricing, skilled labor, and a wide array of unique products. However, there are several challenges that businesses might face. Understanding these challenges is crucial for effectively navigating and mitigating risks associated with international procurement. Here are some key challenges when sourcing products from the Philippines:

1. Infrastructure Issues

The Philippines faces significant infrastructure challenges, including underdeveloped transport networks, inconsistent electricity supply, and limited port facilities. These issues can cause delays and increase the cost of shipping goods from the Philippines to other countries.

2. Logistics and Shipping

Shipping products from the Philippines can be complicated due to its archipelagic geography. Multiple islands and limited direct shipping routes to major markets can result in higher transportation costs and longer delivery times.

3. Regulatory Compliance and Bureaucracy

Navigating the regulatory environment in the Philippines can be complex. Import and export regulations, customs procedures, and other bureaucratic hurdles may result in delays and additional costs. Staying up-to-date with local laws and maintaining compliance is essential but can be challenging.

4. Quality Control

Ensuring consistent product quality can be difficult. Variability in manufacturing standards and processes can lead to discrepancies in product quality. Implementing stringent quality control measures and regular inspections is crucial to maintain standards.

5. Communication Barriers

While English is widely spoken in the Philippines, cultural and communication differences can still pose challenges. Misunderstandings or miscommunications can lead to errors in order specifications, timelines, and quality expectations.

6. Political and Economic Stability

Political and economic instability can affect the reliability of supply chains. Changes in government policies, economic downturns, or social unrest can disrupt production and logistics, impacting the timely delivery of products.

7. Supply Chain Reliability

Reliability of local suppliers can vary. Dependence on small and medium-sized enterprises (SMEs) that may lack the resources and capacity to handle large orders or sudden changes in demand can lead to supply chain disruptions.

8. Intellectual Property Risks

Protecting intellectual property (IP) can be a concern when outsourcing production. Ensuring that suppliers respect and adhere to IP rights is crucial to avoid unauthorized use or replication of designs and products.

9. Environmental and Ethical Concerns

Adherence to environmental regulations and ethical standards can vary among suppliers. Ensuring that suppliers meet international environmental and labor standards is essential to maintain corporate social responsibility (CSR) and avoid reputational damage.

Mitigation Strategies

To mitigate these challenges, businesses can take several proactive steps:

  • Partner with Reliable Logistics Providers: Work with established logistics companies that have experience navigating the specific challenges of shipping from the Philippines.
  • Establish Clear Contracts: Ensure that contracts with suppliers include detailed terms regarding quality, timelines, and compliance with regulations.
  • Implement Robust Quality Control: Conduct regular inspections and audits of suppliers to ensure they meet required standards.
  • Build Strong Relationships: Develop strong, long-term relationships with suppliers to foster trust and better communication.
  • Stay Informed: Keep abreast of local political and economic developments to anticipate potential disruptions.
  • Diversify Suppliers: Avoid relying on a single supplier by diversifying the supplier base to reduce risk.
  • Invest in Training: Provide training for suppliers to help them meet international standards and improve their processes.

By understanding and addressing these challenges, businesses can better navigate the complexities of sourcing from the Philippines and leverage the benefits of this growing manufacturing hub.

Easy Way to Sourcing Product from Philippines

Do you want easy way to sourcing product from Philippines? AsiaCommerce is ready to help you find the best product for your company. Our experienced team uses a wide range of qualitative and quantitative research methods, including surveys, focus groups, and interviews, to provide our clients with comprehensive insights and recommendations. We have channels to introduce you to our business partner in the manufacturer. We will support your company to initiate and expand to Indonesia market.If you’re interested in sourcing products or finding great manufacturers in Indonesia, visit our service page for more information. Our team will work with you every step of the way, from initial market research to developing a customized market entry strategy, to ensure your success in Indonesia market.

7 High Demand Product From Singapore 2024

When searching for reliable suppliers or manufacturers in Singapore, it is important to take into account various factors such as product variety, shipping expenses, profitability, and dependability. Whether you are operating an e-commerce business or seeking dropshipping options, having access to high-quality supplier services is crucial for the prosperity of your venture.

In Singapore, there are numerous reputable dropshipping suppliers available to fulfill your sourcing requirements. These suppliers offer a diverse range of products suitable for various niches, ensuring that you can discover the ideal products to cater to your target market.

Sourcing Product from Singapore

E-commerce platforms in Singapore have transformed the shopping experience by providing convenience, a wide range of options, and competitive pricing. Whether you’re looking for international products, trendy fashion items, or one-of-a-kind treasures, these platforms cater to a variety of preferences, making online shopping a delightful and satisfying endeavor. Here are four online selling platforms highly recommended by Singaporeans.

1. Amazon

Amazon, being one of the largest online marketplaces globally, has rapidly gained popularity in Singapore. Providing a diverse array of products that are highly sought-after in Singapore across multiple categories, Amazon offers a convenient and trustworthy shopping experience. Through its intuitive interface and efficient delivery system, customers can effortlessly discover and purchase their desired items, spanning from electronics to fashion, beauty products, and more.

Additionally, Amazon Prime members receive extra perks such as complimentary and expedited shipping, exclusive deals, and access to Prime Video streaming services. The platform’s strong reputation for customer satisfaction and dependable service has solidified its position as the preferred choice for Singaporean consumers looking for top-notch products at competitive prices.

2. EZBuy

EZBuy is a renowned online shopping platform in Singapore that offers a diverse range of products from various countries. It is highly regarded for its ability to provide customers with access to international goods at affordable prices, making the process of purchasing products from overseas hassle-free. With an extensive selection of fashion, electronics, home essentials, and more, EZBuy has become a go-to destination for global shopping. 

In addition to its wide range of products, EZBuy also offers convenient features such as bulk shipping, allowing customers to consolidate their purchases from different sellers and save on shipping costs. This commitment to affordability and convenience has made EZBuy the preferred choice for Singaporeans seeking unique and cost-effective products.

3. Zalora

Zalora, a prominent online fashion platform, caters to the fashion-forward population in Singapore. Focusing on clothing, footwear, and accessories, Zalora offers a vast assortment of both local and international brands. With its sleek interface and carefully curated selection, the platform enables shoppers to effortlessly explore the latest fashion trends and discover their ideal ensemble.

Zalora’s dedication to delivering a seamless shopping experience is evident through its convenient features, including free and fast shipping, hassle-free returns, and a diverse range of payment options. Moreover, Zalora frequently collaborates with influencers and designers to introduce exclusive collections, further elevating its appeal among fashion enthusiasts.

4. Lazada

Lazada, a prominent e-commerce platform in Southeast Asia, particularly in Singapore, has established a strong customer following due to its easy-to-use interface, wide product variety, and dependable delivery options. Catering to diverse needs ranging from electronics and household items to fashion, beauty, and groceries, Lazada serves as a convenient one-stop shop for consumers in Singapore. By hosting a mix of local and global vendors, Lazada ensures a vast array of products at competitive rates. The platform’s regular promotions, flash sales, and unique partnerships contribute to its popularity, positioning it as a top choice for online shopping in Singapore. 

5. eBay

eBay, a trailblazer in the e-commerce sector, remains a favored option for online shoppers in Singapore. Renowned for its wide array of products, ranging from brand new to pre-owned items, eBay boasts a collection of unique and rare goods. Whether it’s vintage collectibles, cutting-edge electronics, or stylish home decor, eBay serves as a marketplace for individuals and businesses alike to engage in buying and selling. The auction-style system and competitive bidding add an element of thrill to the shopping experience on eBay. Moreover, eBay’s robust buyer protection policies and secure payment methods guarantee a secure and reliable transaction process. With its established reputation and extensive product offerings, eBay stands as a trusted online shopping destination for consumers in Singapore.

Top Selling Product From Singapore 2024

The Singapore e-commerce market offers a wide range of popular products that cater to the needs and preferences of online shoppers. From electronic accessories to skincare products and snacks, these items reflect the current trends and demands in Singapore. Thanks to the convenience of online platforms, individuals can easily find and purchase these products, allowing them to improve their lifestyles and satisfy their desires with minimal effort. Discover the top 21 most sought-after products in the Singapore e-commerce market.

1. Electronic Accessories

Electronic accessories, such as smartphone cases and wireless headphones, are highly sought after in Singapore’s online marketplace. The tech-savvy population in Singapore is always on the lookout for the newest gadgets and accessories to improve their digital lifestyles, making electronic accessories one of the most popular products in the country.

2. Fitness and Sports Equipment

The significance of maintaining fitness and leading active lifestyles is clearly demonstrated in Singapore’s digital marketplace, where there has been a notable increase in the popularity of fitness and sports equipment. Various online platforms provide a wide selection of equipment such as workout machines, fitness trackers, sports gear, and accessories, empowering individuals to work towards their fitness objectives and engage in a variety of sports activities.

3. Eco-friendly Products

Singaporeans are progressively adopting environmentally-friendly options in their everyday routines. Various online platforms are meeting this need by providing a variety of sustainable items such as reusable straws, biodegradable packaging, and eco-friendly lifestyle essentials.

4. Shoes

The convenience of online shopping has made purchasing shoes effortless for Singaporeans. Whether it’s fashionable sneakers or formal footwear, online platforms provide a wide range of shoe options for every occasion. This ensures that individuals can easily find their ideal pair with just a few clicks.

5. Skincare Products

Many Singaporeans prioritize skincare, leading to a significant surge in the online market for skincare products. Online platforms offer a wide range of options, including cleansers, serums, moisturizers, and masks, catering to various skin concerns and promoting overall skin health.

6. Snacks

Singaporeans have a strong affinity for snacks, and various online platforms are dedicated to providing a diverse selection of both local and international snack choices. Whether craving something savory or sweet, online shoppers can easily find a wide range of snacks to indulge in.

7. Car Accessories

Car lovers and car owners in Singapore depend on online platforms to elevate their driving experience. Online shopping provides a convenient way to personalize and enhance vehicles with a wide range of accessories, from practical items like car chargers and organizers to decorative touches such as car decals and seat covers, allowing individuals to showcase their unique preferences and style.

Challenges of Sourcing Product from Singapore in 2024

Sourcing products from Singapore can offer numerous benefits, including access to high-quality goods, advanced technology, and efficient logistics. However, like any international procurement, it comes with its own set of challenges. We’ll delve into the key challenges businesses may face when sourcing products from Singapore in 2024 and offer strategies to overcome them.

1. Rising Costs

Singapore is known for its high standard of living, which translates to higher costs for labor, real estate, and operational expenses. These costs can impact the price of goods sourced from the country.

Strategy: To mitigate rising costs, consider:

  • Bulk Purchasing: Negotiate bulk purchase agreements to benefit from economies of scale.
  • Long-term Contracts: Lock in prices through long-term contracts with suppliers to hedge against cost fluctuations.
  • Local Partnerships: Establish local partnerships or joint ventures to share operational costs and leverage local expertise.

2. Supply Chain Disruptions

Global supply chain disruptions, exacerbated by geopolitical tensions and natural disasters, can impact the timely delivery of products.

Strategy: Enhance supply chain resilience by:

  • Diversification: Source from multiple suppliers in different regions to avoid dependency on a single source.
  • Inventory Management: Maintain safety stock levels and optimize inventory management to cushion against delays.
  • Technology Adoption: Utilize supply chain management software to gain real-time visibility and respond promptly to disruptions.

3. Regulatory Compliance

Navigating Singapore’s regulatory landscape can be complex, with stringent standards for product quality, safety, and environmental impact.

Strategy: Ensure regulatory compliance by:

  • Consultation with Experts: Engage local legal and regulatory experts to understand and adhere to compliance requirements.
  • Certifications: Obtain necessary certifications and ensure your products meet Singapore’s regulatory standards.
  • Continuous Monitoring: Keep abreast of regulatory changes and adjust your processes accordingly to stay compliant.

4. Intellectual Property Protection

Singapore’s strict intellectual property (IP) laws require businesses to ensure their products do not infringe on existing patents, trademarks, or copyrights.

Strategy: Protect your IP by:

  • Thorough Research: Conduct comprehensive IP research to avoid infringement issues.
  • Legal Assistance: Seek legal advice to secure IP rights and address potential disputes proactively.
  • IP Registration: Register your IP in Singapore to safeguard your innovations and brand.

5. Cultural and Language Barriers

While English is widely spoken in Singapore, cultural differences and language nuances can still pose challenges in business negotiations and operations.

Strategy: Overcome cultural and language barriers by:

  • Cultural Training: Provide cultural sensitivity training to your team to enhance communication and foster better relationships.
  • Local Talent: Hire local talent who understand the cultural and business landscape to bridge communication gaps.
  • Clear Communication: Use clear and concise language in all business communications to avoid misunderstandings.

6. Technological Advancements

Rapid technological advancements in Singapore mean that businesses must keep up with the latest innovations to remain competitive.

Strategy: Stay ahead of technological changes by:

  • Continuous Learning: Invest in continuous learning and development to keep your team updated with the latest technologies.
  • Collaborations: Partner with tech companies or research institutions in Singapore to leverage cutting-edge innovations.
  • Technology Upgrades: Regularly upgrade your technological infrastructure to maintain a competitive edge.

Sourcing Product from Singapore with AsiaCommerce Sourcing Solution

AsiaCommerce is ready to help you find the best product for your company. Our experienced team uses a wide range of qualitative and quantitative research methods, including surveys, focus groups, and interviews, to provide our clients with comprehensive insights and recommendations. We have channels to introduce you to our business partner in the manufacturer. We will support your company to initiate and expand to Indonesia market.If you’re interested in sourcing products or finding great manufacturers in Indonesia, visit our service page for more information. Our team will work with you every step of the way, from initial market research to developing a customized market entry strategy, to ensure your success in Indonesia market.

How to Find Great Malaysia Manufacturers in 2024

Malaysia stands tall as a dynamic hub for manufacturing, boasting a rich tapestry of industries that fuel its economic engine. In this article, we delve into the realm of Malaysian manufacturers, exploring their diverse contributions, innovative practices, and the factors driving their success on both local and global fronts.

Understanding Malaysia’s Manufacturing Landscape

It is strongly stated that all these Manufacturing Company in Malaysia does play a major role in regulating the business and economic sectors of the country. There are several manufacturing companies based in Malaysia each of which comprises machineries, robotics, specialized computers and us the humans that all work in an organized manner to create a certain product.

All these Manufacturing Company in Malaysia mainly uses three ingredients to rule out their Malaysia business strategy or simply to make a finished good. These three different ingredients are components, parts or raw materials. These finished products or goods can either be sold directly to the consumers or to other manufacturing company in Malaysia who will use these products to create another product. The work process ran in most manufacturing company in Malaysia is by an assembly line.

An assembly line is simply a process where a product is assembled in a certain sequence from one particular work station to another. Such companies prefer these working manners all throughout the industry because the finished good can be manufactured and assemble quicker with less manual labor. Some of the manufacturing companies in Malaysia refer the manufacturing process ran in their industry as fabrication.

All these Manufacturing Company in Malaysia usually have to deal with various laws, permits and regulatory facts, if compared to any other business industries, originated within the country.

Top 10 Manufacturing Companies in Malaysia

Here are top-rated Malaysia manufacturers you can rely as sourcing business partner.

1. Intel Malaysia

A global technology company that manufactures microprocessors and semiconductor chips.

2. Proton Holdings Berhad

Proton Holding’s national automobile manufacturer, producing a range of cars and automotive parts.

3. Top Glove Corporation Berhad

The world’s largest manufacturer of gloves, specializing in rubber gloves for medical and industrial use.

4. Panasonic Malaysia

A subsidiary of Panasonic Corporation, involved in the manufacturing of electronics, home appliances, and automotive components.

5. Petronas Chemicals Group Berhad

A chemical manufacturing company that produces petrochemical products such as olefins, fertilizers, and methanol.

6. Nestlé Malaysia Berhad

A leading food and beverage company that manufactures and distributes a wide range of products, including coffee, dairy products, and confectionery.

7. Samsung Electronics

A subsidiary of Samsung Electronics, involved in the manufacturing of consumer electronics, including televisions, mobile devices, and home appliances.

8. Hino Motors Manufacturing Malaysia

A subsidiary of Hino Motors, manufacturing commercial vehicles such as trucks and buses.

9. Coca-Cola Bottlers Malaysia

A beverage manufacturing company producing and distributing a wide range of soft drinks and non-alcoholic beverages.

10. Western Digital Malaysia

A global leader in data storage solutions, manufacturing hard drives and solid-state drives for various applications.

How To Find a Malaysia Manufacturers for a Product Supply

Manufacturers can make your product ideas a reality. Follow these six steps to find the best Malaysia manufacturers for your business.

1. Research Your Options

Finding the right manufacturer for your product is crucial to your success. Manufacturers can play a role in determining your product’s cost, quality, packaging, and shipping. You can use this following tools to help you find manufacturers:

Google

To find manufacturers near your location, do a Google search for “manufacturers near me.” Check out their websites, customer reviews, and product specialties. 

Many manufacturers’ websites are old, sparse on information, and have poor search engine optimization. This means you may have to use a variety of search terms to find what you’re looking for. For example, words such as “wholesale,” “manufacturing,” “supplier,” and “distributor” may be used interchangeably, so you should search for all of them.

Make yourself familiar with Google’s advanced search features to improve the quality of your results.

Referrals

Some of the best leads can come from referrals. Ask your professional networks if they have manufacturer recommendations or if they know someone who might. Look for individuals who’ve found success in an area you’d like to pursue and see if they’re willing to share their contacts. Join Facebook groups and other online ecommerce communities to see if there are helpful reviews.

Even if a manufacturer isn’t the right fit for you, ask them if they can point you in the right direction. Being in the industry means they’ll likely have contacts to refer you to that could be better fits.

Alibaba

Alibaba connects you with manufacturers from China. It’s a popular marketplace to find existing products, but you can also use Alibaba to connect with manufacturers to create custom products. Search for the products you’re looking for and browse through the various manufacturers.

It’s easy to safely buy from Alibaba. The marketplace lets you vet manufacturers upfront to get the best products at a fair price. When researching manufacturers on Alibaba, make sure they have the following qualifications:

  • Gold supplier, which means they pay for their Alibaba membership.
  • Verified, which means a third-party evaluation services company or Alibaba has visited their manufacturing facility.
  • Trade assurance, a free service that protects your orders from payment to delivery. 

You can continue to search by applying filters. You can sort by certifications (such as SA8000, which ensures humane working conditions) to find a manufacturer that aligns with your business values.

You can also make sure your manufacturer is not a trading company. A trading company is a liaison and won’t be able to produce your products.

2. Conduct Outreach and Collect Information

Once you’ve got a few manufacturers on your radar, you’ll want to get quotes. Aim to get a minimum of three quotes to compare options. For local manufacturers, you can also reach out to organize a tour of their facility or a visit to their office.

In addition to pricing information, you’ll want answers to the following questions:

  • Can they accommodate custom orders?
    Assess if the manufacturer or equipment manufacturer can create the product you want. Do they have the skills and resources? Do they have automation features?
  • What are shipping costs?
    Shipping makes up a massive portion of small business expenses. Learn a manufacturer’s shipping costs to determine how it’ll affect your bottom line.
  • What are their minimum order quantities (MOQs)?
    Don’t lead with this question, because it might deter manufacturers from working with you. However, you’ll want to know the minimum amount of items you have to order before they start producing your product. This is often negotiable. 
  • What is the cost per unit?
    While you’re negotiating MOQs, you’ll also want to negotiate cost per unit. The larger the order, the lower your cost per unit can be.
  • What are their lead times?
    How long will it take to produce and ship items? You don’t want to work with manufacturers who take three months to deliver your products. If a product goes out of stock, you don’t want to leave customers waiting to receive their orders.
  • Can they grant you exclusivity?
    If there’s tooling involved (i.e., you buying a tool for them to manufacture your product), make sure they aren’t allowing others to use it. You can also ask for territorial, market, or total exclusivity. Some service providers may even offer private label goods.
  • Is the manufacturer sustainable and ethical?
    Find out about the factory conditions, and see how they impact the environment and those who work there.

Negotiating Minimum Order Quantities

If you’re looking for a Malaysia manufacturers for the first time, you’re going to quickly learn about MOQs. It’s not uncommon for a manufacturer to require a commitment to purchase hundreds or even thousands of units for your first order, depending on the product and manufacturer.

MOQs make it difficult when you have limited funds or want to start small and test the market before making larger purchases. MOQs are almost always negotiable.

Before you negotiate, understand why the manufacturers has imposed a minimum. Is it because there’s a lot of work upfront? Is it because they prefer to work with larger buyers? Understanding the reasons for the minimum will help you better understand their position and allow you to negotiate and propose the best counter offer.

Discussing Payment Terms

Many manufacturers will require new businesses to pay for a full order upfront. This is important to know, since inventory is a major cost for ecommerce businesses. You should also ask if they provide payment terms on future orders.

Manufacturers get bombarded with email quote requests all the time from flaky buyers, so it’s not unusual for manufacturers to ignore your request. Manufacturers’ lack of responsiveness is a common complaint from new ecommerce entrepreneurs.

So how do you ensure you’re not ignored? There are a few things you should do when you reach out to manufacturers for the first time:

  • Focused emails. Your first email to a manufacturer should be clear and concise. Avoid telling too much about your story and background. The first email should purely assess potential fit at a high level. Focus on what manufacturers care about the most, like the details of what you’re trying to source. 
  • Asking for what you need. Requests aren’t always easy for the manufacturers to satisfy. It’s important to ask about pricing for multiple quantities, but avoid asking for too much or too many quotes. Stick to what you absolutely need to know to assess fit between you and the manufacturer.
  • Prepare. If you’re unsure about your request, consider giving the manufacturer a call or send a one-question email. For example, you might want to know the manufacturer’s minimum order because if you ask for a quote that’s well below their minimum order, you might not receive a response.

Many good manufacturing manufacturers will be open to negotiating payment terms. One payment strategy you could propose would be to pay for 50% upfront and 50% after you receive the shipment. This holds both parties responsible for the order and doesn’t leave too much risk on either side. 

Communicating with Manufacturers

Chances are you won’t use a manufacturing manager when starting your online business. You’ll have to communicate with manufacturers on your own. You can do this via phone, email, or text. When working with local manufacturers, you can also do in-person meetings.

Look for companies that are responsive and eager to work with you. If someone is slow to respond to emails and send samples, you may not want to trust them with your business.

3. Communicate Your Designs

Once you talk with a potential manufacturer, ask if they can create your design. Some manufacturers have a product development process with prototyping and 3D modeling—but it can get expensive. 

As an alternative, communicate your ideas with them through: 

  • Sketches
  • Instructions
  • Reference photos

If they don’t do design, you can use Fiverr or Upwork to find freelancers to create drawings for you. Look to hire an expert with this field:

  • Indstrustial designers
  • Computer-aided design (CAD) experts
  • Product designers 

Another option is finding a local designer. You can work with them to develop prototypes and custom molds. It could be more affordable than going through a manufacturer. 

4. Order Samples and Compare

Get samples to test before going into production. Once the sample is to your standard, you should date and sign the sample. Save one or two for yourself. These are called your control samples: forensic samples used to assure quality and get consistent consumer products.

For example, you open a package from a manufacturer and find your products’ colors are completely wrong. You can reference the control sample to indicate the products you received are not what was previously agreed upon.

5. Negotiate

Between the time you get a sample and when you place your order, it’s still possible to negotiate terms on payment or MOQ. When negotiating, put yourself in the manufacturer’s shoes. The goal isn’t to exploit your manufacturing partner to get the best price. It’s to work together so both parties profit and are happy. It’s the only way to build a long-term, healthy relationship. 

6. Place Your Order

After completing a quality control check to make sure every product meets your standards, you can place your order and get the production process started.

Simple Way to Find Great Malaysia Manufacturers

AsiaCommerce is ready to help you find the right manufacturer for your company. Our experienced team uses a wide range of qualitative and quantitative research methods, including surveys, focus groups, and interviews, to provide our clients with comprehensive insights and recommendations. We have channels to introduce you to our business partner in the manufacturer. We will support your company to initiate and expand to Indonesia market.If you’re interested in sourcing products or finding great manufacturers in Indonesia, visit our service page for more information. Our team will work with you every step of the way, from initial market research to developing a customized market entry strategy, to ensure your success in Indonesia market.

Top 10 Philippines Snacks to Sourcing 2024

Introduction

When it comes to Southeast Asian food, it’s hard to put a finger on which country is home to the best cuisine. The Philippines, however, offers a plethora of hearty and culture-rich snacks. Thanks to its varied heritage from China, Spain, and America, Filipino dishes involve various techniques and flavors to create their distinct uniqueness. It also helps that most ingredients used in the food are high quality. Their islands make a large landscape for locals to source fresh seafood, root crops, vegetables, and tropical fruits. 

Top 10 Philippines Snacks

Here are top 10 philippines snacks you should sourcing for your business.

1. Lumpiang Shanghai

Lumpiang Shanghai is the most popular variety of lumpia, the crispy deep-fried Filipino snack that evolved from Chinese spring rolls. Even though lumpia appears in numerous variations, the Shanghai version is characterized by a savory filling which combines ground pork or beef with carrots, onions, various seasonings, and (occasionally) shrimps.

Lumpiang Shanghai is usually sold at numerous street stalls throughout the country, but it is also a staple dish served on special and festive occasions. This delicious and crispy snack is usually served accompanied by sweet and sour dipping sauce.

2. Lumpia

Lumpia is a simple and flavourful Filipino finger food that evolved from the Chinese spring rolls. Each lumpia consists of a rice or flour dough wrap that is stuffed with meat (most often ground pork or beef) and vegetables such as cabbage, carrots, onions, and garlic.

It is then sealed with egg wash and fried. Once it has been prepared, its crusty, crunchy exterior and tender interior are perfectly complemented with the sweet and sour dipping sauce. It can be eaten as a snack or as a side dish, and it is almost impossible to see a Filipino feast without at least one variation of lumpia, such as unfried lumpia, lumpia with bean sprouts, hearts of coconut palm, bangus, or saba bananas (ripe plantains).

3. Kwek Kwek

Deep-fried kwek kwek is a type of tokneneng, the omnipresent Filippino street food. While tokneneng is made with boiled chicken or duck eggs, kwek kwek is the smaller sized variety, which usually employs tiny quail eggs. Both types are distinguished by the deep orange color, provided by an unusual batter in which eggs are coated before frying.

The thick batter is made with flour, cornstarch, and water, with the addition of annatto powder, a unique ingredient which gives the dish its remarkable orange color. Hard-boiled quail eggs are thoroughly coated in batter, and fried until crispy. The essential condiment to kwek kwek is a spicy and sour sauce. 

4. Butsi

Butsi balls are the Filipino version of traditional Chinese jian dui sweets. They are made with glutinous rice flour that is formed in small round shapes and stuffed with a variety of sweet fillings such as sweetened mung bean, creamy lotus, red bean paste, or shredded coconut.

Butsi are usually coated in sesame seeds and fried until golden. Even though they originated as a traditional Chinese delicacy, their Filipino adaptation has become incredibly popular. With their crispy shell, chewy texture, and creamy filling, they can be enjoyed as a satisfying dessert or a quick sweet snack.

5. Pandesal

Pandesal is a popular bread roll from the Philippines. Its name is derived from the Spanish words “pan de sal,” which translates to “bread of salt.” However, despite its name, pandesal is characteristically slightly sweet rather than salty. The outside is usually coated in fine breadcrumbs, which give it a unique texture.

This bread is a staple at many Filipinos’ breakfast tables and is often enjoyed dipped in hot coffee or filled with various fillings like cheese, corned beef, or coconut jam. Over the years, its simple ingredients of flour, yeast, sugar, and salt have provided comfort and sustenance to generations of Filipinos.

6. Otap

Otap is a sweet, thin, oval-shaped Filipino treat made with puff pastry. These treats are usually small in size, generously sprinkled with sugar, and have an incredibly crispy and crumbly texture. It is believed that otap originated in Cebu, and today it represents a signature product of the entire region.

The sugary biscuits are available at numerous local markets and stores and are usually enjoyed as a light dessert or a sweet afternoon snack.

7. Banana Cue

One of the most popular sweet snacks in the Philipines is banana cue, made by deep-frying saba bananas which are generously coated in a thick layer of caramelized sugar. Because they are usually enjoyed as street food, the sweet bananas are often served on bamboo skewers.

The unusual name stems from the term barbecue since caramelized bananas resemble pieces of golden-brown grilled meat. This Filipino classic is usually sold at street stands and enjoyed as a satisfying dessert or a quick afternoon snack.

8. Puto

The lightly sweetened puto are popular Filipino steamed rice cakes traditionally consisting of finely ground soaked rice that is steamed in round containers and served sliced. The popularity of these versatile cakes has caused the development of many modern puto varieties, which often vary in texture, color, shape, size, and flavor.

Because of their neutral flavor, they can be enjoyed as a quick snack or a dessert, but they are also served as an accompaniment to savory dishes such as hearty Filipino stews. 

9. Silvanas

Silvanas are the snack version of a traditional Filipino dessert known as sans rival. These frozen cookie sandwiches are made with two cashew-meringue wafers that are held together with a thick layer of buttercream and are generously coated in cashew crumbs.

Although plain versions are the most common, silvanas occasionally come in various flavors such as chocolate, strawberry, mocha, or mango. Popular throughout the country, these cookies have to be refrigerated and are best served well-chilled or frozen.

10. Proben

Proben (occasionally referred to as proven) is a satisfying Filipino snack, and one of the most popular street food items in the country. It is prepared with an unusual chicken organ named proventriculus, a component that is in many ways similar to chicken gizzard.

Coated in flour or cornstarch, the tiny proben pieces are shortly deep-fried until the exterior becomes golden brown and crispy. They can be fried individually and served in plastic bags, or skewered and fried on bamboo sticks. Cheap, fast, and nutritious, proben has come to represent one of the most common street food varieties in the Philippines, which is especially favored among the young students.

Challenges Sourcing Philippines Snacks

Embarking on a culinary adventure to discover the flavors of the Philippines snacks can be an exciting journey filled with mouthwatering delights. However, sourcing authentic Filipino snacks outside of the Philippines presents a unique set of challenges. Let’s explore some of these hurdles and discover ways to overcome them to satisfy your craving for delicious Philippines snacks.

1. Limited Availability

One of the primary challenges in sourcing Philippines snacks is the limited availability of authentic ingredients and products outside of the Philippines. Many traditional Filipino snacks rely on locally sourced ingredients that may not be readily accessible in other countries. As a result, finding authentic Filipino snacks can be a daunting task for enthusiasts living abroad.

2. Cultural Barriers

Cultural barriers also pose challenges when sourcing Philippines snacks. Some Filipino snacks are deeply rooted in local traditions and may not have gained widespread recognition outside of the Philippines. This lack of familiarity can make it difficult for consumers to identify and access authentic Filipino snacks in international markets.

3. Import Regulations

Import regulations and restrictions can further complicate the process of sourcing Philippines snacks from abroad. Certain snacks may be subject to stringent import regulations, making it challenging for vendors and distributors to import them into foreign markets. This can lead to limited availability and higher prices for authentic Philippines snacks outside of the country.

4. Quality Control

Maintaining the quality and authenticity of Philippines snacks during the importation process is another concern. Factors such as transportation, storage conditions, and packaging can impact the freshness and flavor of snacks, potentially compromising their authenticity and appeal to consumers outside of the Philippines.

5. Language Barrier

The language barrier can also hinder efforts to source authentic Philippines snacks, especially for consumers who are not familiar with Filipino language or cuisine. Understanding product labels, ingredient lists, and packaging information may require translation or assistance, adding another layer of complexity to the sourcing process.

Overcoming Challenges

Despite these challenges, there are several strategies to overcome hurdles and successfully source authentic Philippines snacks:

Explore Ethnic Markets

Look for specialty ethnic markets or Filipino grocery stores in your area that cater to the Filipino community. These establishments often stock a variety of authentic Philippines snacks imported directly from the Philippines.

Online Retailers

Utilize online retailers and e-commerce platforms that specialize in international foods. Many online stores offer a wide selection of Philippines snacks and ingredients that can be delivered to your doorstep, providing convenience and accessibility.

Connect with Filipino Communities

Engage with Filipino communities and food enthusiasts through social media, forums, and online communities. These connections can provide valuable insights, recommendations, and sources for authentic Philippines snacks.

DIY Approach

Embrace the DIY approach by learning to make your own Philippines snacks at home using authentic recipes and ingredients. Experimenting in the kitchen allows you to customize flavors and ingredients to suit your taste preferences while maintaining authenticity.

AsiaCommerce Ready to Help Sourcing Snacks from Phillipines

If you are looking for Philippines snacks for your business but you don’t know how to check import regulations, quality check product, having problem with language barrier, AsiaCommerce ready to help. It’s easier when you let AsiaCommerce handle all of application and registration for FDA in your country. We will help you with handling the complicated rules for imported products, establishing the proper structure for product imports, ensure your paperwork is complete and accurate, speeding up approvals.
If you’re interested in exploring market opportunities in Indonesia, visit our service page for more information. Our team will work with you every step of the way, from finding a supplier, shipping door-to-door, and handling import documents to ensure your market entry to Indonesia.

Exploring the Delicious World of Malaysia Snacks for Your Retail Business

Malaysian cuisine is celebrated worldwide for its rich flavors, diverse influences, and vibrant street food culture. Among its culinary treasures are an array of tantalizing snacks that offer a delightful blend of sweet, savory, and spicy flavors. For retail businesses looking to offer customers unique and enticing products, Malaysian snacks present an exciting opportunity to diversify their offerings and cater to a growing demand for international flavors. In this blog post, we will take a delicious journey through some of the most popular Malaysian snacks, exploring their flavors, ingredients, and potential appeal to your retail business.

Malaysia Snacks Popularity

KL Foods

During Malaysia’s colonial occupation by the British, teatime used to be a supremely important meal. Scones, cakes, and cookies would all be paraded in front of diners, making this one of the most colourful repasts of the day. Malaysian sweets were also introduced into the lineup and as time went on and the country gained its independence, the tradition of teatime was still highly regarded and observed. 

The Malaysia Savory Snacks Market is a treasure trove of diverse flavors, textures, and aromas. From the iconic keropok (fish crackers) to the savory satay-flavored chips, the market offers a tantalizing array of snacks that cater to every palate.

Cultural Influences and Traditional Snacks

Malaysia’s savory snacks are deeply rooted in its rich cultural heritage. Traditional snacks like keropok, rempeyek (peanut crackers), and kerepek (crispy snacks) have been cherished for generations, symbolizing the essence of Malaysian cuisine.

The Rise of Innovative Flavors

In recent years, the Malaysia Savory Snacks Market has witnessed an influx of innovative flavors that fuse traditional tastes with modern twists. Manufacturers experiment with exotic spices, regional ingredients, and global inspirations, resulting in an exciting range of savory snacks that tantalize taste buds.

Halal Certification and Consumer Trust

Halal certification plays a vital role in the Malaysia Savory Snacks Market. With Malaysia being a predominantly Muslim country, the halal label instills consumer confidence and trust in the products’ quality and adherence to Islamic dietary laws.

Sustainable and Healthy Snacking Options

As health-consciousness rises, the demand for healthier and sustainable snack options has surged. Manufacturers respond with snacks made from natural ingredients, reduced sodium content, and sustainable sourcing, catering to the evolving preferences of health-conscious consumers.

Packaging and Convenience

Innovative packaging plays a crucial role in the Malaysia Savory Snacks Market. Convenience and portability are paramount, as consumers seek on-the-go options that fit their busy lifestyles.

Top 10 Most Favourites Malaysia Snacks

Here are top 10 most favourites snacks from Malaysia.

1. Kuih

Pinterest

When it comes down to Kuih, the choices are endless. ‘Kuih’ is a Malay word used to describe bite-sized snacks. There are different varieties of Kuih, inherited from the traditional Malay or Peranakan heritage. There are so many options when it comes to Kuih, from Kuih Talam to Kaya Kuih, Onde-Onde, Kuih Ubi Bengka and more. Most of these Kuih are very colourful, in which those colours are derived from plants, like pandan leaves and butterfly pea flowers. They are added into tapioca flour and mostly mixed with coconut milk.

2. Ice Gem Biscuit

Another childhood snack that most Malaysians grew up with! Also known as ‘naval biscuits,’ it’s actually a basic bite-size biscuit topped with icing that comes in different colours. Our favourite part is always the icing, like we would always pick our favourite colour and devour the icing first before eating the biscuit. Just like the Wheel Biscuit, Ice Gem Biscuit is commonly found in those nostalgic biscuit shops that stores all of their treats in huge aluminium tins.

3. Keropok Lekor

A specialty snack coming from the Terengganu region, most Malaysians grew up eating Keropok Lekor or, have at least tried once. It is mostly made up of ground fish, like herring, ikan selayang, ikan tamban and mixed with sago flour to form into sausage-like shapes. These fish sausages are then boiled and froze before frying them until golden brown. Think savoury fish sausage, but extra crispy when served hot. Keropok Lekor can be commonly found in night markets or roadside stalls.

4. Murukku

One of Malaysian’s favourite snack that originates from the Indian subcontinent. The word ‘Murukku’ is derived from Tamil which means ‘twisted.” And yes, one of the most basic forms of Murukku is the twisted, round, spiral-shaped deep-fried snack. The ingredients are simple: spices, rice and urad dal flour mixed with either cumin seeds or sesame seeds. There are many types of Murruku available in the market, and our favourite is those noodle pieces mixed with peanuts. This type of snack is available all-year round, and is also one of the festive snacks during Deepavali.

5. Wheel Biscuit

Penang Foodie

One of our childhood favourites, this off-white cracker looks exactly like a wheel, hence its name. Wheel biscuits are super crunchy, with a tang of saltiness, and it’s super addictive. It’s that kind of snack where you go “once you start you can’t stop.” We don’t know about you, but we like to lick off the flavour coating before munching them. This kind of snack is often packed in a clear plastic bag, which can be commonly found in those nostalgic biscuit shops, night markets or on pushcarts.

6. Karipap

You’re not a Malaysian if you have never had a Karipap. It is the most common fried pastry snack that can be easily found at roadside stalls, bakeries and even cafes. While there are many versions of it, the most iconic type would be the one filled with curry chicken and potatoes, wrapped in pastry skin and deep-fried to perfection. it would be a plus point if there’s egg in these fried pastry pockets.

7. Haw Flakes

Hands up if you love Haw Flakes, also known as Shan Zha Bing in Mandarin. Remember we used to get these in those old-school mini marts that costs maybe about 10-20 cents each back then? This is also a popular snack that we get during Children’s Day in our goodie bags. Made out of Chinese hawthorn tree – the haw berries, it’s slight sweet and sour. You’ll have to peel off the paper packaging bit by bit to reveal these disc candies.

8. Roti Pisang

A sweet twist to the traditional Malaysian roti, Roti Pisang is basically roti dough stretched thin, combined or topped with star ingredient: banana. The dough is then pan-fried to golden brown and cut into square bite-sized pieces, dusted with sugar and drizzled with condensed milk. It’s sweet and savoury at the same time, perfect for those who’re looking for the perfect balance of a dessert and pastries.

9. Apam Balik

Seasaltwithfood

A classic street food snack, apam balik is a buttery pancake that comes in 2 varieties. The thick variety is Malay in origin and has an almost sticky, cake-like consistency with a filling of crushed peanuts, drizzled with gooey honey, and sprinkled with salty, juicy sweet corn. The thin version, similar to American pancakes, is smaller and has Chinese roots, with fillings that range from bananas to chocolate. You can find this street snack at almost any pasar malam (night market) in the city, but we love the stall at the head of the Petaling Street market.

10. Bahulu

A favourite, especially among the little ones, bahulu is a traditional Malay sponge cake, usually baked in the form of a button or goldfish. Combinations of eggs, flour, and sugar result in this crowd-pleaser, and these golden, crusty-yet-soft cakes make a great companion to tea and coffee. Grab a packet of these pre-packaged treats at the daily Chow Kit wet market (between Jalan Raja Laut and Jalan Tuanku Abdul Rahman) or at the Jalan TAR pasar malam – one of the city’s biggest night markets, which takes place every Saturday.

Read: FDA Registration Requirements for International Brands 2024

Sourcing Malaysia Snack with AsiaCommerce

If you are looking for Malaysia snack for your business but you don’t know how to get FDA applicant, AsiaCommerce ready to help. It’s easier when you let AsiaCommerce handle all of application and registration for FDA in your country. We will help you with handling the complicated rules for imported products, establishing the proper structure for product imports, ensure your paperwork is complete and accurate, speeding up approvals.
If you’re interested in exploring market opportunities in Indonesia, visit our service page for more information. Our team will work with you every step of the way, from finding a supplier, shipping door-to-door, and handling import documents to ensure your market entry to Indonesia.