K-Beauty continues to lead the global beauty industry, thanks to innovative products and a focus on holistic skincare. These products range from moisturizers to serums and sheet masks. Korea cosmetics brand are known for using natural ingredients, advanced technology, and gentle formulations that suit various skin types. No wonder Korean products have become favorites not only in Asia but also around the world.
Top 10 Recommended Korea Cosmetics Brand
1. Laneige
Laneige is a premium korea cosmetics brand known for its moisture balance technology, designed to keep the skin hydrated and healthy. The brand focuses on skin hydration and revitalization as its core philosophy.
Laneige’s star products include the Water Sleeping Mask and Lip Sleeping Mask, both highly effective in maintaining moisture and promoting healthy skin and lips throughout the night. These products are perfect for those with dehydrated skin, ensuring you wake up with a fresh, nourished complexion.
2. Some By Mi
If you often struggle with acne and dull skin, Some By Mi could be the perfect solution for you. Its standout product is the AHA-BHA-PHA 30 Days Miracle Toner, known for effectively cleansing pores and improving skin texture within just a few weeks.
This toner gently exfoliates the skin, unclogs pores, reduces blackheads, and fades acne scars—all in just 30 days. It’s an excellent option for those seeking a gentle yet effective way to achieve smoother, clearer skin.
3. COSRX
COSRX is known for its minimalist approach to skincare, making it ideal for those with sensitive and acne-prone skin. One of its best-selling products is the COSRX Advanced Snail 96 Mucin Power Essence, which helps improve skin texture and speeds up the healing of acne scars.
With its lightweight formula, this essence nourishes and restores damaged skin, leaving it smoother, healthier, and more resilient over time.
4. Innisfree
Innisfree embraces an eco-friendly concept, using natural ingredients sourced from Jeju Island. One of its most popular products is the Green Tea Seed Serum, known for providing deep hydration and enhancing skin radiance.
This serum delivers intense moisture, nourishes the skin, and leaves the face with a healthy glow. Its green tea extract is also rich in antioxidants, helping to combat signs of aging and protect the skin from environmental damage.
5. Dear Klairs
Dear Klairs is the perfect brand if you’re looking for vegan products with minimal risk of irritation. Its top-rated product is the Supple Preparation Facial Toner, designed to soothe and hydrate the skin without harsh chemicals.
This toner helps maintain the skin’s moisture balance while calming sensitive skin, making it an excellent choice for those seeking gentle, plant-based skincare solutions.
6. Korea Cosmetics Brand Skin1004
If you have sensitive skin, Centella is the ideal brand for you. It’s well-known for incorporating Centella Asiatica in almost all its products. One of its best-sellers is the Skin1004 Madagascar Centella Ampoule, highly effective in soothing irritated skin and strengthening the skin barrier.
This ampoule provides calming relief while enhancing the skin’s natural defense, making it a must-have for maintaining healthy, resilient skin.
7. Nature Republic
Next korea cosmetics brand is Nature Republic, a brand famous for its versatile aloe vera products. Its standout product, the Soothing & Moisture Aloe Vera Gel, can be used on the face, body, and hair, making it a fan-favorite for moisturizing skin.
This gel provides soothing hydration and is ideal for everyday use, helping to keep your skin soft, smooth, and refreshed from head to toe.
8. MEDIHEAL
MEDIHEAL is a brand specializing in sheet masks, offering a wide variety tailored to different skin issues. One of its popular products is the MEDIHEAL N.M.F Aquaring Ampoule Mask, which provides deep hydration while refreshing the skin.
These masks are designed to address various skin concerns, making them a convenient and effective solution for anyone looking to enhance their skincare routine.
9. Isntree
Isntree prioritizes the use of natural ingredients and offers fragrance-free products. One of its standout offerings is the Hyaluronic Acid Toner, designed to hydrate the skin without leaving a sticky feeling.
This toner is perfect for those with dry or combination skin who need effective hydration without the discomfort of a heavy residue, ensuring your skin feels fresh and revitalized.
10. The Face Shop
The Face Shop is recognized as one of the oldest korea cosmetics brand, offering high-quality products at affordable prices. One of its popular products is the Rice Water Bright Cleansing Foam, which effectively cleanses the skin while promoting a brighter complexion.
This cleansing foam is formulated to thoroughly remove impurities, leaving your skin feeling fresh, clean, and radiant. It’s a great choice for anyone looking to enhance their daily skincare routine without breaking the bank.
Tips for Choosing Korean Cosmetics for Your Skin
1. Know Your Skin Type and Condition
Before making a purchase, make sure you know your skin type whether it’s normal, oily, dry, combination, or sensitive. Each skin type requires different care. For example, oily skin should use lightweight gel-based products, while dry skin needs products with high moisturizing content, such as hyaluronic acid.
2. Check the Composition of Korea Cosmetics Brand Products
Carefully read the product composition to avoid ingredients that may cause adverse reactions. Excess alcohol and fragrances, for example, can irritate the skin, especially if your skin is sensitive. Choose products with labels like “hypoallergenic” or “dermatologically tested,” which ensure they are safer for sensitive skin. Don’t forget to check reviews or testimonials from other users to learn about their experiences with the same product.
3. Start with Basic Products
If you’re just starting, it’s best to begin with basic products like a facial cleanser, toner, and moisturizer. This helps your skin adapt to new products. Once your skin is accustomed and shows no negative reactions, you can then add serums, essences, or masks as complementary treatments. Starting with basic products also reduces the risk of your skin getting “shocked” by too many new ingredients at once.
4. Conduct a Patch Test First
A patch test is an important step to ensure that your skin does not react negatively to a new product. Apply a small amount of the product to a small area, such as behind the ear or on the jawline, and wait for 24 to 48 hours. If there is no irritation, itching, or redness, the product is safe to use on your entire face. This step is crucial, especially for those with sensitive skin or a tendency to allergies.
How to Import Korea Cosmetics Brand
1. Have an Account on the Official BPOM SKI Page
Before importing cosmetics to Indonesia, you need to have an account that can be accessed through the official BPOM Import Certificate (SKI) page. This account is important for the registration and processing of your cosmetic imports.
2. Certificate of Analysis and Invoice Korea Cosmetics Brand
Every imported cosmetic product must be accompanied by a Certificate of Analysis from the factory in the country of origin. This certificate explains the composition and safety of the product. In addition, you also need a purchase invoice to ensure that the goods are purchased from an authorized distributor.
3. Letter of Statement and Distribution Permit Approval
In order for your cosmetics to be marketed in Indonesia, you also need to take care of the Declaration Letter and Distribution Permit Approval from BPOM. This document shows that the product has been registered and is allowed to circulate in the local market.
4. Remaining Shelf Life of Korea Cosmetics Brand Products
Make sure imported cosmetics have a remaining shelf life (expiry date) of at least 1/3 of the total usage period. For example, if the product’s expiration date is 12 months, then when it enters Indonesia there will still be at least 4 months left. This is important so that the product remains safe for consumers to use and in accordance with BPOM regulations.
5. Additional Supporting Documents
In addition to the main documents, some additional documents may be required, such as :
- Packing List : list of items in the package
- Delivery Letter : Proof that the product was sent correctly
- MSDS (Material Safety Data Sheet): Especially for products containing certain chemicals.
Consult the Import Needs of Korea Cosmetics Brand for Your Business Right Now!
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Starting from managing document requirements and customs to managing cost calculations, AsiaCommerce is ready to help you step in the right direction. We also provide quality control (QC) services to ensure that your imported goods meet the required quality standards. With the help of AsiaCommerce, your imports will be easier and more secure. Let’s click the following link or the banner below and make your business even more profitable with the best imported cosmetics! Korean Cosmetic Brands for Your Business Right Now!
