Market Entry to Southeast Asia
Have You Experienced Something Like This When Exporting / Importing Goods?
Are you having trouble clearing customs and excise?
Are you confused about calculating the costs incurred?
Are you confused and don't know how to manage the logistics of goods?Are you having trouble when you have to arrange special documents for your export / import goods?What if all the difficult processes you could solve with just one easy step?
At AsiaCommerce, we have several services that can help with your problems
Administration of Customs & Excise
AsiaCommerce helps you with customs clearance so you can focus on running your business. Including calculating the cost of customizing your item.
Logistics Management
AsiaCommerce will monitor your goods from the start of ordering, the goods delivery process until you receive your goods. Through our collaboration with logistics partners, sending goods to your place is easy.
Management of Additional/Special License
AsiaCommerce provides the best service for you. We will also help ensure that the goods you are importing have special documents that must be included. Not only that, we also help with the management of these documents to your goods supplier.
Looking for Prospective Buyers
AsiaCommerce will assist you in finding potential buyers so that your products can be widely circulated in the global market.
Market Entry to Southeast Asia
Southeast Asia is a complex, yet very attractive market. AsiaCommerce provides the opportunity Import/ Export Solution without any hassles. We provide clear Market Entry to Southeast Asia Solution legally and comply with all local authorities.
We offer China & Southeast Asia Sourcing Solution in the following countries :
Indonesia
Malaysia
Philippines
AsiaCommerce Services Answering All Your Needs
Multiple Shipping Methods Available
Shipping by air worldwide
Shipping by LCL / FCL worldwide
Shipping by Courier (DHL / Fedex)
Handling Import / Export Regulations
Analysis all Import / Export Product Regulations
Managing All Mandatory Licenses / Permit to Import / Export
Surveyor Checking
Inspection of goods for the assessment of good or damaged products
Do Quarantine Products as Needed
Calculate All Logistics Costs Upfront
Estimate All Costs Upfront
Help to Calculate Landed Costs
We've Helped These Brands
The export service from AsiaCommerce really helped me. I can stay focused on running my business domestically and AsiaCommerce helps me export my goods and help expand in international markets. As a result, with AsiaCommerce my business thrives on international markets.
AsiaCommerce really helped me with shipping and customs clearance for my goods. The process is easy and hassle-free, making me satisfied using AsiaCommerce's import services.
The export process which used to be difficult, now becomes very easy. All I have to do is explain the goods I want to export and the AsiaCommerce team takes care of everything including finding potential buyers for my goods. so that I can expand my business to the global market.
Importer of record and distributors in Indonesia
Short answer: To sell in Indonesia, your products must be imported by an Indonesian company that holds a business identification number (NIB) with import rights. That importer of record pays duties and taxes and is responsible for permits. Foreign brands usually choose between their own PT PMA, a local distributor, or an import procurement partner such as AsiaCommerce.
| Route | Who is the importer of record | Good fit when |
|---|---|---|
| Your own company (PT PMA) | Your Indonesian subsidiary | You plan long-term, high-volume sales and want full control |
| A local distributor | The distributor, which often also holds your product registrations | You want a partner who also stocks and sells your products |
| An import procurement partner | The partner's Indonesian company, acting officially as importer | You want to test the market or sell through your own channels first |
How are BPOM, SNI and halal handled?
- BPOM: registrations for food, cosmetics and supplements are filed by an Indonesian business with an NIB, usually the importer or distributor, with an appointment from the brand owner.
- SNI: goods under mandatory SNI need an SNI certificate from an accredited certification body and an NPB registration by the importer.
- Halal: under PP 40/2026, imported food and drink must be halal certified from 18 October 2028, and cosmetics and several other categories by 17 October 2028.
- Our role: our team checks the regulations for your products and handles the required legal requirements, such as BPOM, SNI, postel, medical devices and import quotas.
How long does it take and what does it cost?
Timelines and costs depend on the product category, the registrations your products need and the route you choose. Send us your product list and we will prepare a clear upfront quote and timeline before anything is shipped.
Read more: Indonesia Import Guide · Importer of record in Indonesia · Indonesia import duties and taxes
Last updated: 6 November 2026
Market Entry Guides
Practical guides to help you plan your entry into Indonesia, Malaysia and the Philippines.
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